In 2016, Crystal Landsem joined Lulus, a 10-figure fashion brand, and more than doubled the company’s growth potential. This was thanks to the team’s deep connection to its core customers and Crystal’s…
Category: Digital Marketing
Launch a Business—All You Need Is One Idea and a Free Weekend (2024)
CEO of AppSumo and author of Million Dollar Weekend Noah Kagan is on a mission to inspire people to start their own million dollar companies. Noah’s journey into entrepreneurship involved working for some…
What Is a Term Loan? Definition and Guide (2024)
Investing in new opportunities to scale is crucial for business owners. But having enough cash on hand to make these investments isn’t always possible. That’s where business financing, like a term loan, can…
Guide for Large Retailers (2024)
You did it. You took your business from startup to scale up. For businesses generating at least $1 million in annual revenue, it’s time to further optimize your operations and achieve greater…
Compare Financing and Calculate Cost of Debt (2024)
When it comes to securing working capital, established businesses have a broad range of financing options available. Shopify’s new lending options are designed to help merchants find the right financing to grow their businesses: How…
The 4 Key Components of Ecommerce Merchandising (2024)
In ecommerce, your website and your digital content are your shop windows. With a thoughtful ecommerce merchandising strategy in place, online stores can grab the attention of shoppers and leave a lasting…
How To Use Growth Hacking for Ecommerce Success (2024)
Growth hacking may sound like a buzzword term from a life hacks listicle, but it’s a robust marketing strategy that can offer significant returns for your ecommerce business. First coined in 2010…
This CEO’s Secrets to Scaling Your Business to 9 Figures (2024)
Ridge CEO Sean Frank likes to throw out nine-figure numbers. He remembers telling his chief marketing officer, Connor MacDonald, that he wanted to grow Ridge wallets to $100 million in revenue. Connor…
How a New CEO Helped This Protein Brand Turn a Profit (2024)
When CEO Brad Charron joined Aloha in 2017, the company was in a state of disarray. The plant-based protein brand had up to 70 employees, was losing money, and was overextended…
17 Creative Ideas for 2024
When you think of selling online, what initially comes to mind? Probably products like printed t-shirts, handmade jewelry, or pet supplies, right? Creating or curating tangible goods to sell online is a…