To build a loyal community, sometimes you have to immerse yourself within the network of potential customers on social media. Ali Osterholz has connected with tens of thousands of artists and grown her…
Category: Digital Marketing
Why a Retail-First Approach Worked for this Booze-Free Brand (2024)
There are many ways to enter a growing market or a new category. Some founders might come up with a new product, and others might dream up new retail experiences. Spirited Away…
How To Invest in Your Business—and Yourself in 2024
Maggie Sellers’ goal is to create content that inspires people to go after their business goals and build dream lives—not unlike the way she built her own. Maggie is an angel investor,…
How To Stay On Top of Sales Tax in 2024
The year has officially kicked off which means it’s time to start thinking about filing your sales tax returns. The vast majority of states – 39, including the District of Columbia –…
What Is Intellectual Property? How To Protect Your IP (2024)
Works of art, designs for new technology, computer software, even snappy advertising slogans are all ideas. They also have economic value and are known as intellectual property (IP). Just like tangible assets,…
Brand Guidelines: How to Create a Style Guide for Your Business (2024)
As a business owner, every day you’re faced with opportunities to introduce your brand to the world, engage with potential customers, and stake your position in the market. But how do you…
How to Sell Art Online: The Complete Guide (2024)
Making a living as a career artist is more than creating beautiful art. It involves understanding how to build an audience, how to price art products, and the unique requirements for shipping…
UX Design Philosophy and Principles
UX Design Philosophy UX design is all about creating products and services that meet users’ needs, while also ensuring they’re easy to use. UX designers work with product teams to create high-fidelity…
How Bite’s Lindsay McCormick Bootstrapped Her Way to a Multimillion-Dollar Business (2024)
Starting a business through bootstrapping entails funding your venture primarily through personal savings and revenue from initial sales, rather than relying on external investors. While it’s an approach that can offer you…
How Important Is Collaboration Within a Creative Agency Team?
Collaboration Within a Creative Agency Team The success of a creative project depends on the collaboration of many different people. The most successful agencies have the ability to bring together the right…